The critics are in news once again and this time the umbrage that they are facing is predominantly from Jaya Bachchan who does not seem to be happy at all about the manner in which RAMGOPAL VERMA KI AAG has been panned by all and sundry. But is the critic really at fault or is it the fact that the candidness of the critics, which has tried to make the reality evident for one and all, associated with the films.
When a hype is created around a product, from the time of the launch of the central character, as it happened with RGV KI AAG for Babban (earlier Gabbar), which had become a major news item next day, and the results not even fifty percent of the expectations that were built up, panning the product with a vengeance can be owing to the outrage that the critics must have experienced as one way or the other they have been responsible for creation of this and the outburst is more an expression of the fall in standards associated with the actor of the caliber of AB, and the director of the standards of Ram Gopal Verma.
Criticism has got an emotional content associated with it, and it is the emotional aspect of the content that brings out the outbursts of such myriad emotional varieties. It is more so true with the Indian seeing, viewing and reviewing public, majority of whom eat drink and breathe cinema and worship the idols like demigods, and when the demigods fail, the common man can only burst with emotions. Dispassionate criticism of the western variety, which might be taught at the various schools of cinema and drama, may have its efficacy in the intellectual circles, but for the masses, criticism as a black and white entity exists only in the realm of virtual reality. Ground realities are different and with the mushrooming of the medium of communication and diversification that it has adopted it are very difficult to put a lid on criticism as the medium has become an expression and the medium does not depend on the traditional methods of deliverance to pass on the message.
Technology has infact become the real critic as the myriad options that it is throwing up on a regular basis is developing new breed of critics on a daily basis. Some may be too germane in their approach, but the issues that are brought out into relief through criticism, some times even in a crude manner, needs to be taken up. Viewers cannot be taken for a ride, as the business of movie viewing has become a costly proposition and if the returns do not come in proportion to the investments that are made in this business then this kind of outbursts are but a logical outcome.