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Would the critics become irrelevant?



Enkayaar, Bollywood Trade News Network
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The delay in release of KAMINEY in the most profitable circuit of the country, Mumbai meant that the internet and the social networking sights were loaded with the personal views of the movie-buffs who saw it in other parts of the country and immediately uploaded their comments on the social networking sites as also on the Tweeter. The euphoria generated around the ensuing discussion was a no-holds barred discussion where KAMINEY was dissected and bisected from all the directions. Would a critic have done it, and does it also mean that the role of critic as making or opinion or marring the reputation of a film are coming to an end, slowly but surely.

Tweeter has already made its presence felt as a medium of communication that is bringing reviews of the films in a more personalized manner and is invoking a chain of communications around it. So, does it have ominous portends for the art of critique for a film. The wind is flowing in that direction, slowly but surely.

The discussions on the social network sites that is emanating is between those who incidentally belong to the category that forms the first week's crowd for a movie, the fate decider of a movie so to say. If they have decided to discuss the movie threadbare on their own without bothering about the review that an official designate reviewer may have put on the newspaper, a TV channel or a website, it indeed would mean that democratization in the process of movie viewing would come into play. A viewer would be more guided by the review put up by a fellow review instead of being swayed by the review that is put up by a professional reviewer.

But the moot point in this development would be, whether the trend would continue for other movies as well, or it would be a passing phase associated with KAMINEY. KAMINEY has been a film that has generated quite a lot of interest and therefore there is a great sense of participation in this debate. Would the same sense of participation in the same magnitude become a part for all the films that are released in India? It would indeed be a tough task, as everybody, i.e. those who want to participate would have to watch the movie to chip in with the comments.

For the film fraternity, it could be a bonanza, as more and more people may be viewing a movie, and could it mean that the official group of a film promoted on a social network site be accorded the privilege of viewing a movie before it is released to offer their comments and discuss the issue threadbare. It could happen, if whatever is happening in case of OMAR, the new film being produced by Onir is an indication. Incidentally, it is another development that needs to be discussed in detail, as it has got good potential for the future of cinema.



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