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KISAAN, the rural context and its quotient of success

Enkayaar, Bollywood Trade News Network
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KISAAN is releasing at a time when whole of the country's attention is again being refocused to the countryside, and the USP of KISAAN is built around the premise of the esteem that a land has for the farmer, to protect which he can go to any lengths. If one discounts the re-release of NAYA DAUR in colour, rural India has been given a go-by by the film making fraternity for quite a long time. Could this turn out to be a master move of Sohail Khan, as so far the films that he has made have not met the success in the expected quotient at the box office that he might have expected.

The signals are already there. Sohail Khan has taken permission of Manoj Kumar to use his song "mere desh ki dharti", from UPKAAR and probably could also have been inspired by him to shift his focus to the rural side, akin to Manoj Kumar who shifted his focus to the proletariat when his films started flopping. Would Sohail Khan be able to slot himself in the category of an actor representing rural concerns and causes? Right now, from the mainstream cinema there is nobody who is cultivating this constituency and for Sohail Khan KISAAN could be the proverbial cup that he may have been searching for.

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The focus of KISAAN is the land and how the land of a farmer gets caught in the maze of the lawyers and judicial process. A farmer indeed puts everything on the block so that he is not forced to part with the land that has been bequeathed to him by his forefathers. The timing for KISAAN is right in the other sense as well, as the whole nation is vexing with this issue thanks to it being focused on by the BALLIKA VADHU serial on the Colours channel. As the channel has shifted the focus to land, its TRP has increased and with the memory of land being alive in the minds of the people, at least in the countryside, the segment to which Sohail Khan would be primarily aiming, he can ensure a decent opening for his effort.

For the sake of the country, KISAAN should succeed as then again a forgotten genre of filmmaking that has been given a go by, by our present day film makers would again see a revival of interest. It has got a nostalgia attached with it, and may be KISAAN could be able to re-ignite the passion for land that we all have latent in out hearts. For the sake of the KISAAN, KISAAN should succeed.

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