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Cities discovering their romance with single screen theatre

Enkayaar, Bollywood Trade News Network
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While the impasse between the producers of the Hindi cinema and the multiplex owners is still mired in the haze of revenue sharing, the percentile of sharing being the contentious issue, the world is discovering the charm of single screen theatre once again. While it was always a distinct entity in Mumbai, the Mecca of film world, even Bangalore has also rediscovered its romance with the iconic theatre Rex.

As a matter of fact the manner in which the cities have evolved over a period of time, the single screen theatres have played a vital role as the iconic landmarks bearing testimony to the manner in which the cities blossomed out, while they went on the path of decadence owing to the advent of the multiplexes. But they are indeed striking back with vengeance. For Bangalore it indeed is a mixed bag, as one of the major landmarks of the city, Rex Cinema hall which had lost its helicon days glory is coming back into its own in a big way.

For the cinema buffs the sheer joy of being able to view movie for fifty rupees is what has turned the tide in favor of Rex once again. Besides, the process has the old world charm, where the patron is not interacting with the audience through a sanitized glass wall, but is face to face through an opening, a more personal touch. And to top it all, the single cinema halls like Rex in Bangalore, Chandan in Mumbai have the balcony and one can experience its luxury. The charm of balcony had literally become a part of the history as the multiplexes had done away with the notion of balcony altogether.

When the strike is over the multiplex owners would have to ponder over these new issues that have popped up, as the new age patrons have discovered that in this era where economy is not going great guns, it always is prudent to have cinematic experience of probably a better kind but at a lesser cost. It also includes the cost of snacks as well that are quite cheap as compared to the rates that are charged in the multiplexes.

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