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THE SOCIAL NETWORK: Facebook saga on the celluloid



October 21, 2010 07:35:42 PM IST
Enkayaar, Glamsham Editorial
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There hardly exists an individual, a cyber savvy individual, who does not have a Facebook account. Facebook is also being used as a veritable tool to market a product, be it a film, a new song, etc., as the fan base that builds around it ensures that it would eventually grace the product, experience it, and talk about it from the user perspective.

Such being the outreach of Facebook, a movie on the creators of Facebook indeed was in the offing for quite a long time, and David Flincher, who is credited with movies like SEVEN and ZODIAC took the call and has made THE SOCIAL NETWORK, which is a trip down memory lane for the Facebook creators, through the halloed portals of Harvard University. THE SOCIAL NETWORK is a film that is mostly shot during the night time, after all it was a covert operation that was going on, to create a network among the Harvard University graduates, an idea, from where Facebook started, and eventually morphed into creation of a network where now more than 500 million and ever expanding users get the opportunity to stealthily roam through a friends data base, poke him, even report for abuse against him. With such a strong fanbase of more than 500 millions, when THE SOCIAL NETWORK would hit the Indian shores, it indeed would be able to attract the fan base of Facebook from India in droves.

The founders Mark Zuckerberg (played by Jesse Eisenberg) and Eduardo Savarin (played by Andrew Garfield) embarked on their journey at the ripe age of 19 years in 2004 created a networking site The facebook, the idea being to allow the fellow Harvard students to network among themselves. Incidentally, the advent of The facebook, is again an outcome of being jilted in love, a woman who spurned the overtures of Mark Zuckerberg, and in pique, the by-product was The facebook, that has spawned and now foot mapped whole of the world.

THE SOCIAL NETWORK is based on Ben Mezrich's book, The Accidental Billionaires. Incidentally, when Zuckerberg was spurned by his lover, he launched Facemash where invitation was extended to the users to rate the attractiveness of pair of students. From here on privacy became public, and there was nothing private once a person signed into the Facebook account. THE SOCIAL NETWORK has an element of screwball comedy, studded with theatrics in courts, a jibe on the class consciousness of the society, and it also raises a question about what Zuckerberg has lost to become a warlord of Social networking. It indeed is an interesting historical comment of our times and worth watching.



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