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The makers of "Aitraaz" - Mukta Arts - are optimistic
By Priyanka Khanna, IANS
The makers of "Aitraaz" - Mukta Arts - are optimistic that the box-office fortunes of the Akshay Kumar, Kareena Kapoor-Priyanka Chopra-starrer will not be affected in the over-crowded marquees.
The production company of Subhash Ghai is marketing the film as a stylish product complete with sassy promos and positioning it as a thriller. The film comes within weeks of the production company's Oct 24 Foundation Day.
Ghai marked the Foundation Day with a late night party at Mumbai's JW Marriott, in which he managed to bring together all the three stars of "Trimurti" - Shah Rukh Khan, Anil Kapoor and Jackie Shroff. He also announced the launch of four new films to be directed by Ghai, Abbas-Mustan, Satish Kaushik and Nagesh Kuknoor respectively.