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PetaDishoom celebrates with Shaan, Kailash Kher

Bollywood Tarde News Network
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Kailash KherIn just one year, petaDishoom – People for the Ethical Treatment of Animals India’s (PETA) Youth Division – has grown from little more than an idea to a burgeoning organization of more than 15,000 energetic young people across the country. To celebrate the unprecedented support of young people who are eager to change cruel, outdated attitudes towards animals, petaDishoom is offering exclusive interviews with animal-friendly singers like Shaan, Kailash Kher and Shibani Kashyap and sponsoring a contest on its Web site. Visitors can register to win an iPod, Kailash Kher’s Kailasa and an autographed copy of Shaan’s Tishnagi.

“When people ask me why I don’t eat meat or any other animal products, I say, ‘Because they’re unhealthy, and they’re the product of a violent and inhumane industry’”, says Kailash Kher. “We have very few institutions like yours educating people.”

Tens of thousands of young people have learned about petaDishoom at universities across the country, including IIT Mumbai, IIT Delhi, MICA Ahmedabad, BITS Pilani, Punjab Engineering College and many more. Young people can also find out what their favourite stars are doing to help animals by visiting Many Bollywood actors and hit musicians – including John Abraham, Shilpa Shetty, Rahul Khanna, the Bombay Rockers, Jal, Euphoria and Parikrama – support petaDishoom.

Shibani KashyapThe young people who make up petaDishoom’s “Street Team” have taken part in protests against the cruel leather industry and KFC, whose suppliers hideously abuse the more than 850 million chickens raised and killed for KFC’s restaurants every year. Street Team members have collected signatures for petitions, distributed leaflets, screened PETA India’s hard-hitting videos about the meat industry at college campuses and set up information tables to let people know what they can do to help stop cruelty to animals. There’s always something exciting going on on its Web site, including exclusive celebrity interviews and contests with great prizes.


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