While his score of LIFE IN A...METRO is ruling the charts, the impetus gained by 'It's Rocking' has enabled KYA LOVE STORY HAI to come into news and see a rise in it's stock. This has happened at just the right time since the film releases this Friday and is riding high on the power of this rhythmic item number picturised on Kareena Kapoor.
Says Pritam confidently, 'I always knew 'It's Rocking' would rock. Ever since Alisha Chinoy rendered the number, the picture became quite clear that we had a winner in hands.'
Some superb choreography helped too, isn't it? 'Absolutely', he says without a pause, 'Add to that Kareena's presence. Choreography coupled with her moves took 'It's Rocking' to such a high that it was inevitable for viewers to lap it up with both hands. The sound has worked and I am happy for the entire team to have delivered a dance-hit!'