Music Today launched Manav Gangwani's PASSION – a unique fashion extravaganza, which celebrates the coming together of fashion and Music. Bollywood director Karan Johar & actor Raveena Tandon Thadani launched PASSION formally on March 19, 2007, at Taj Lands End, Bandra, Mumbai, amidst a galaxy of celebrities who were present to witness the first of its kind 'Fashion Music'.
Manav Gangwani, one of the most talented designers, has taken the fashion world by storm at a very young age. He began his career in 1999 & since then has swiftly penetrated the high-end luxury market. His exclusive clientele boasts of very high profile socialites & Bollywood celebrities.
Manav's approach to excellence, style, emotions & inspiration has brought in a new spirit to the world of Indian fashion. He has always been passionate about soulful music from a very young age. Having realized that style has always been loosely associated with music, Manav conceptualized with sarod players Amaan Ali Khan & Ayaan Ali Khan, a happy hybrid of both Fashion & Music titled 'PASSION'.
The first of its kind experimental Fashion music album, 'PASSION' will include chants and percussion to the accompaniment of Sarods and other Indian instruments. This is set to be the trendsetter in the fashion industry.
PASSION is the perfect synchronicity between fashion & music reflecting the purity of refined style charged with emotions. PASSION helps tune into the philosophy, aesthetics and the sensibility of the designer. "PASSION is the first one of its kind thematic album that merges the musical sojourn with fashion, to create the perfect visual," says Manav Gangwani.
Music Today Business Director Mr. Gurmeet Singh says, "PASSION is not just a coming together of fashion and music but of contemporary stars and art forms. Music Today's exclusive artistes Amaan Ali Khan and Ayaan Ali Khan, are today's music maestros as well as fashion icons and this album is the perfect marriage between their art and Manav Gangwani's craft. We are proud to release the first of its kind Fashion album."
PASSION will be marketed & distributed by Music Today, which is India's leading music label promoting India's rich musical heritage across the world.