Katrina Kaif is enormously considered as the lucky mascot and is synonymous with success with 6 back to back hits in Bollywood. The latest being SINGH IS KINNG.
Besides being the lucky charm for the producers, katrina is also considered greatly in the endorsement circles. Lately she had signed the most prestigious jewellery brand Nakshatra, endorsed by Aishwarya Rai earlier, which was synonymous with power.
Nakshatra signifies success and Katrina fits the bill perfectly, as evidenced by her 6 successive hits in a row, a record of sorts in Bollywood.
Officials of Nakshatra are ecstatic over the new signing as the sales of Nakshatra has accelerated and has tripled coinciding with the festival season and the fact that she's lucky Mascot that's why the campaign is called 'Goddess of Luck'. Indeed Katrina has got the Midas touch.
Says the source ''Katrina was always the first choice for Nakshatra, as she has the perfect brand attributes that is in synergy with Nakshatra which signifies success and an achiever bent of mind. And Katrina is the epitome of success'
Sources from Nakshatra also reveals 'Everyone wants to have a piece of Katrina's Luck'