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Adlabs Cinemas at The Great India Place mall

January 25, 2008 12:00:00 AM IST
By Glamsham Editorial
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Adlabs Cinemas, part of the Reliance Anil Dhirubhai Ambani Group and India's leading entertainment conglomerate Adlabs Films, has opened at India's largest mall, the Great India Place in Noida. The new top-of-the-line five-screen cinema will further strengthen the chain's presence in Delhi NCR.

Tushar Dhingra, COO - Adlabs Cinemas said, 'It's great to be the only cinema in India's largest mall where the biggest brands of India and the world also have a presence. The Great India Place is a shopping mecca located in one of the fastest growing cities in India in terms of consumer spending and we see immense potential for this property.'

The new Adlabs is the only cinema at the Great India Place and will have five world class widescreen viewing screens with a total seating capacity of 1220 seats, exceptional food and beverage offerings, crystal-clear DTS sound, superior Xenon projection systems and plush seats. A new and unique innovation will be the DJ system in the lobby which will play songs on request.

The new property will also feature the exclusive Ebony Lounge which is only featured in signature Adlabs' cinemas. It features a luxurious 94-seat screen with fully reclinable seats, the best possible sound (provided by a standalone Bose Pipe Music system) and an attached lounge which offers an exclusive menu served by personalized and attentive staff as part of the 'Silver Service'.

Adlabs Cinemas is the largest cinemas chain in India and presently has 127 screens spread over 42 properties nationwide. The next six months will see the rollout of at least 13 properties and 30 screens in North India.

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