The Nokia - Airtel ad featuring Abhay Deol and Raima Sen has broken the clutter and won the Bronze at the Goa ad fest. Airtel is always known for making ads which leaves an impression on people's mind. Their last ad featuring Madhavan and Vidya Balan was also a very big hit and is still afresh in the minds of the people.
Atul Kasbekar owner of BLING! Entertainment, which handles the endorsements for Abhay Deol amongst other top actors, says that the ad is very catchy and has already registered in the minds of people. Airtel ads have this very unique skill of taking over people's emotions and leaving an unforgettable impression.
Atul says, ''Ours is an interesting space where clients consult us on brand fits given the parameters defined by them. It is mutually rewarding when suggestions are accepted and end up providing great value for the brand and to the celebrity.''