October 15, 2009 6:31:28 PM IST Bollywood Trade News Network
Reliance Big Entertainment is pleased to announce the appointment of Sanjeev Lamba as the CEO of its Motion Pictures Business, Reliance BIG Pictures.
Sanjeev has more than 25 years of experience in advertising, consumer products licensing, video games and movies of which 15 years have been in senior international positions.
Prior to joining Reliance Big Pictures, Sanjeev worked with Ogilvy and Mather in Mumbai and New Delhi, The Walt Disney Company in Hong Kong, Tokyo and California, the Weinstein Company in New York.
He brings to this position a successful track record in helping build profitable entertainment franchises across the globe.
"We are currently undergoing a significant change in the way Indian movies are made, distributed and marketed. Reliance is well positioned to be a long term global media and entertainment player, particularly in movies. I am looking forward to working with talented senior team already in place to build a strong profitable global movie business, said Sanjeev Lamba.
Amit Khanna, Chairman, Reliance Big Entertainment added, "We welcome an accomplished professional like Sanjeev to our team. I am sure; he will help build Reliance Big Pictures into a pre-eminent Film Studio in India & Overseas".