April 2, 2010 05:50:43 PM IST Ruhail, Bollywood Trade News Network
Anil Sharma who last directed the film VEER has started a new mission. The acclaimed director is of the opinion that the rise in DVD culture is taking the audiences away from the theatres.
According to some of his closest buddies, "Anil Ji has always felt that films were primarily meant to be screened in cinemas and not on TV or DVD. He feels that the increase in DVD culture is taking a toll on the cinema going audience which according to him is sidelining the popularity of the cinema going experience."
The filmmaker plans to raise awareness about making films a cinematic experience rather than something which is being watching on the small screen.
Well, though the director sounds purist in his approach, let's hope he finds buyers for his idea which according to us is something hard to sell.