January 2, 2010 2:35:14 PM IST Bollywood Trade News Network
Reliance Big Pictures has filed FIR in Ghaziabad against 'Galaxy Cinema' based in Kaushambi, UP (on the out skirts of Delhi) suspected of aiding to make pirated DVD 3 IDIOTS.
Based on the technical information of 'cap code marking' on each print of the film. Apparently the pirated DVD of 3 IDIOTS were found in Delhi and tracked by Reliance and stopped.
Movie piracy is not a victimless crime. Not only does piracy have a financial impact on Reliance Big Pictures, it negatively impacts jobs of people in the film industry and related businesses. We are committed to take a strong, proactive position in protecting copyrights, and are hopeful that our support of strong anti-piracy efforts will be instrumental in developing a growing and vibrant marketplace for Indian films" We would like to see strict action against the offender/s, sending out a strong message" said Kamal Gianchandani, COO Distribution, Reliance Big Pictures.
Reliance Big Pictures has been aggressively involved with curbing piracy for their past films like PAA wherein they proactively conducted online, physical raids across key in association with the concerned authorities to secure and smooth functioning of its both print and online rights. This helped curb piracy of the film in a big way.
The Indian film industry has stepped up its fight against film piracy both at home and overseas. According to a recent study, India's entertainment industry loses $4 billion, and 800,000 jobs a year due to piracy.
Piracy is killing us...Let's start killing piracy from today. That's our motive at Reliance Big Pictures.