January 30, 2010 7:43:41 PM IST Rachana, Bollywood Trade News Network
Trust filmmakers to go any extent to create hype for their films even if it includes banking on actresses donning hot bikinis and flaunting their oomphy bodies.
AMRITA RAO, PRIYANKA CHOPRA and LARA DUTTA
Following is a list of films, which were widely publicized using 'Bikini Babe' concept more than its content.
DHOOM:2 - Apart from the fact that it being a sequel to smashing hit DHOOM & Hrithik-Aishwarya's fresh pair, the film gained maximum eyeballs as Bipasha Basu sported a hot bikini not to mention the hot and skimpy costumes for Ash too.
TASHAN - From day one this action-thriller was promoted wholly-solely with the fact Kareena acquiring a size-zero figure to don a bikini in the film.
DOSTANA - Though this fun-filled outing's major attraction was John & Abhishek's naughty camaraderie but Priyanka's sexy gold Bikini definitely became a talk of the town and one of the major selling points when the film was about to hit the screens.
BLUE - The action-adventure gave Lara Dutta enough opportunity to wear Bikini in the film. Considering the fact that BLUE was mostly set underwater, Lara was hardly seen in casuals or any other form of outfits.
SHORTKUT - After doing enough of demure, girl-next door, shy roles finally Amrita Rao joined the bikini brigade with this film. Till date SHORTKUT is more than remembered for Amrita's sexy avatar.
DIL BOLE HADIPPA - Following the syndrome of 'If my contemporaries can do it, so can I', Bollywood actress Rani Mukherji also shed few kilos and sport a bikini for the first time in her career to promote her film.