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Amitabh Bachchan receives Taj Enlighten Tareef Award

March 2, 2010 6:49:45 PM IST
Bollywood Trade News Network
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Brooke Bond Taj Mahal in association with the Enlighten Film Society conferred the 'Taj Enlighten Tareef Award' on Mr. Amitabh Bachchan, for his outstanding contribution to world cinema. The award was presented by Mr. Shrijeet Mishra, Executive Director, Foods, HUL.

The 'Taj Enlighten Tareef Award' is a symbol of excellence in cinema and a tribute to Mr. Bachchan, an icon who has changed the face of Hindi cinema. With his path breaking performances and enigmatic personality, this legend has given Indian cinema a global platform placing it on a never seen before pedestal. Owing to his significant contribution to the world of cinema, Mr. Bachchan is a pillar of cinematic excellence in India and abroad.

Speaking on the occasion, Shrijeet Mishra said, "The Taj Enlighten Film Society brings excellence in world cinema to film enthusiasts. We have always acknowledged our patrons for their finer taste in life. Keeping with this tradition, we are proud to be associated with the Enlighten Film Society. It gives us immense pleasure to honour none other than the legend of the Hindi film industry, Mr. Amitabh Bachchan with the Taj Enlighten Tareef Award. We wish him many more accolades in the years to come."

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Speaking about the association, Bhawana Somaya, Film lover and an integral part of Enlighten Film Society said, "The Enlighten Film Society is dedicated to the cause of spreading good cinema to ensure that its audiences experience the world's greatest films on big screen. We are privileged to partner with Taj Mahal tea which shares our interests and embodies the same values of excellence and connoisseurship"

Beginning 7th February 2010, the Taj Enlighten Film Society launched "The Amitabh Bachchan Retrospective", a festival showcasing Mr. Bachchan's films, across the decades. The films that were part of the festival were THE LAST LEAR, AGNEEPATH, DEEWAAR and PAA, which were screened every Sunday at Cinemax and Metro Big Cinemas. Presented by Brooke Bond Taj Mahal, it recreated Mr. Bachchan's magic on silver screen for all the superstar's fans and film enthusiasts, culminating with the 'Taj Enlighten Tareef Awards' today.

The Taj Enlighten Film Society showcases highly acclaimed national and international films every Sunday at Cinemax and Metro Big Cinemas.


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