November 5, 2011 12:00:02 PM IST Glamsham Editorial
Indian Superstar Shahrukh Khan along with KKR partners, the Mehta Group, became Mumbai franchise owners for the all new motorsport racing league i1 Super Series, an initiative by Machdar Motorsports. Shah Rukh Khan's involvement with the i1 Super Series is definitely a big boost for the championship that will commence early January 2012.
The highly anticipated i1 Super Series, charted on the popular city based franchisee format, will have 9 teams representing 9 different cities from across the country with each team having an Indian and an International driver per car marking a new dimension to Indian Motorsports.
Announcing the partnership, Ms. Anjana Reddy, Director, Machdar Motorsports said, "We are absolutely thrilled to welcome the Indian icon and Bollywood Superstar Shah Rukh Khan to the i1 Super Series as the franchisee holder for Mumbai. This announcement marks a momentous occasion for motorsports in India with one of the biggest stars in the country aligning with the highly anticipated i1 Super Series. Shah Rukh loved the concept and our vision to establish the i1 Super Series as a landmark in Indian Motorsports. i1 Super Series is going through a very exciting phase, the countdown to our first race has begun and we have lots more exciting news coming up shortly."
Bollywood icon Shah Rukh Khan is convinced that the series will be one of the biggest sporting events in the country. "The i1 Super Series is a very interesting concept as it gets racing drivers from across the globe to partner with young Indian talent. After the inaugural Indian GP it is clear that motorsports is hugely popular in India and I strongly believe that this series will be a success with its one-of-a-kind concept. I have always tried to develop sports in the country in any way possible and we have recently taken a very professional approach to expanding our interests in various sports entertainment categories. The concept is similar to the IPL and I am confident that in the years to come this can become one of the biggest motorsport events in the world."