October 20, 2011 04:38:19 PM IST IBNS, Glamsham Editorial
Mobile service provider MTS India is all set to rock five cities i.e. Kolkata, New Delhi, Mumbai, Bengaluru and Pune with 'MTV Independence Rock' (MTV I-Rock), India's biggest and oldest Rock Music Festival.
I-Rock as it is fondly known has a 25 year history, this year the musical festival starts from November 7.
The call for entries from budding rock bands across the five zones has been invited by Imran Khan, Bollywood star & Youth Icon, Amitesh Rao, Director-Brand & Marketing, MTS India, Aditya Swamy, EVP & Business Head, MTV, Ferzad Palia, Business Head, Vh1 and Farhad Wadia, CEO, E18. CHECK OUT: Imran Khan impressed with Kjo
Speaking about the event, Imran Khan said, ''I am excited to be a part of the 26th edition of MTV Independence Rock brought alive by MTS Red Energy. It is a platform which has introduced some of the most famous rock bands to India. I've always been a big fan of rock music, and I have great memories of attending I Rock over the years. I'm hoping to see some great new bands along with old favorites.''
The program is aimed at engaging change leading youth more meaningfully. In today's time when 'Online Social Status' has truly become social status, the 'Red Energy' program allows youth to leverage their online influence to advance their real life status with rewards and recognition from MTS.