It was a sight to be seen. Thousands and thousands of fans had lined up the roads on either side leading up from the hotel to the Jewellers store in Vadodara, where Aishwarya Rai Bachchan had come to inaugurate the store. A special stage was erected just outside the store in anticipation of such a large crowd for her to address, the fans before she went ahead with the formalities of the launch of the store.
This is the second store launch of the leading brand that Aishwarya has inaugurated the first one being in Kochi on the 19th of August 2012.
Aishwarya came looking resplendent in apple green Falguni and Shane anarkali and addressed her fans. She then alongside other dignitaries including the Managing Director of the brand lit the auspicious lamp and said a few words of her association with the brand.