June 12, 2012 02:38:58 PM IST By Glamsham Editorial
Bollywood actress Anushka Sharma will be now seen endorsing Scooty. She was recently announced as the brand ambassador for a leading motor company and will be the face of all brand campaigns related to it.
Commenting on the development, H S Goindi, president marketing, TVS Motor Company said, "Anushka Sharma was an immediate choice for the brand. She is well known for being spunky with her distinctive style and is an icon for young girls in India. She is seen by young women as one who is living her goals of being vivacious, independent and successful. We are confident that this association will further enhance the brand."
For Anushka, the association with scooty dates back to 2005 when she had done a campaign for the brand. "It's almost like 'homecoming' for me. As a young woman I know how important independence and mobility is to me. And Scooty has always understood young women of India and it feels great that I now have an opportunity to be a part of this brand. It is a breakthrough attitude and style statement that is relevant to today's young women," Anushka says.