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THE AMAZING SPIDER-MAN to create records in India!

June 29, 2012 12:42:44 PM IST
By Enkayaar, Glamsham Editorial
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Brands in the world of cinema when they get created become sort of revenue generating models for the studios that own them and they strive to mesmerize the fans with sequels, objective being to keep the memory of the brand pulsating in the minds of the fans with fondness. SPIDERMAN is one such brand which continues to do so, and the latest sequel having the title THE AMAZING SPIDER-MAN tries to underline the aura associated with the brand.

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THE AMAZING SPIDER-MAN is going to create a record of sorts in India as it is being released a week ahead in India before it releases in Hollywood. It is a clear pointer to the fact that various studios and production houses in Hollywood have veneered around to the fact that the craze for films in India is at par with that in audience, but India scores over Hollywood for the sheer number of footfalls that it attracts all over the country. As a matter of fact tagline of THE AMAZING SPIDER-MAN is, "See Before The World Sees It" a statement of the fact about India emerging as a powerful centre of entertainment.

CHECK OUT: Trip down memory lane for Indian actors making their mark in Hollywood

THE AMAZING SPIDER-MAN traces the journey of childhood of the SPIDERMAN, providing ample scope for childhood antics as also the quest of a boy to search for his roots, his parents as also the reason why his parents left him with his uncles. By cleverly trying to unravel the nuance of an abandoned child trying to find his roots, the writers and the director of THE AMAZING SPIDER-MAN Marc Webb has ensured that children, biggest fans of SPIDERMAN would be riveted to their seats. Icing on the cake is that the film is being offered in 3-D as well.

It has been a decade since SPIDERMAN made its debut in 2002 and this is the fourth of the sequels on offer, the difference this time being on the fact that it is the emotional component which is being emphasized upon in detail flavored with superlative action leveraging it with amazing Computer Graphic Imagery. For India as a nation it would be a matter of pride that the tech-wizards have contributed in a big way in generating the computer graphic images for THE AMAZING SPIDER-MAN.

THE AMAZING SPIDER-MAN seeks to re-establish the image of Peter Parker with the audience there is no better way to build the relationship with the audience than to start building it up from the ground level i.e. from childhood onwards. In THE AMAZING SPIDER-MAN Toby Maguire has been replaced with Andrew Garfield. Director Marc Webb has been given great power by virtue of being associated with the brand SPIDERMAN and with it has come the responsibility to re-create aura of SPIDERMAN in the minds of the fans across the world. The punch line of SPIDERMAN underlines its cinematic journey "With great power comes great responsibility"!



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