Last Friday's major release was the Shirish Kunder directed Akshay Kumar and Sonakshi Sinha starrer, JOKER. Though no one was expecting JOKER to open to a big start, still the rather dull to ordinary start was quite unexpected. The lackluster promotion, and the lack of popular music (barring a 'Kaafirana'), are some of the reasons being given! But in a nutshell, the paying audience is quite aware these days and makes up its mind about watching (or not watching!) a new release much before it hits the cinema. The only silver lining is the modest selling price of JOKER (around 40 cropre) and the pre-selling of the satellite rights, which will minimize the losses. JOKER has also disappointed in the overseas grossing £ 84,200 from UK and $105,865 from the US during the opening weekend (August 31-September 2).