April 9, 2013 10:46:31 AM IST By Enkayaar, Glamsham Editorial
Abhay Deol must be ruing his luck that the much talked about new genre of Zom-Com that has come into vogue with the release of promos of GO GOA GONE, could have been for his film ROCK THE SHAADI which was being directed by Navdeep Singh but has been left in dole drums owing to budget problems. But who knows the kind of hysteria that GO GOA GONE has generated could be the trigger for some money bag to come forward and facilitate ROCK THE SHAADI see the light of the day.
Meanwhile before the release of GO GOA GONE Luke Keeny seems to have taken the lead with his film RISE OF THE ZOMBIE which has been produced by him and he has also enacted a major role in the film. Perhaps the genre of zom-com that is gaining ground in India is owing to the exposure that the present generation of the film going audience is having of zom-coms from around the world. The film fraternity is also observing this paradigm shift and therefore a Saif Ali Khan also decided to produce GO GOA GONE as it is in sync with the image of a western that he has cultivated for himself through the scores of films that he has acted in, in his acting sojourn.
For a change, with the advent of zom-coms of the likes of GO GOA GONE, the element of evil that otherwise has been associated with the female of the species in the world of Hindi cinema characterized by white dresses, the element of haunt, pale looks, etc., would undergo a transformation and could find profuse interjection of humor to exorcise the element of dread associated with the supernatural.
Hitherto the genre of horror films was relegated to B class cities and was majorly screened in seedy theatres, but with the likes of Saif Ali Khan taking lead, and Luke Kenny is also chipping in, one only hopes that a new business model for the genre of horror films would emerge, which would be propelled by the multiplexes. Once the films start being shown in the multiplexes more and more mainstream producer, directors and actors would come forward to start experimenting with this genre, and a new revenue generating model for the world of cinema could be grounded by the end of this year.