Farhan Akhtar, Ritesh Sidhwani along with the director of the movie Mrighdeep Singh Lamba and the star cast, Pulkit Samrat, Varun Sharma, Manjot Singh, Ali Fazal and Richa Chadda launched the trailer of their movie, FUKREY at Jai Hind College canteen and showed all their Fukro Ki Toli.
The movie set in Delhi outlines the situation about a gamble gone wrong. However essentially the film is about these 4 Fukras (wella/ Jobless) who aspire to enter college and day dream about how it would be...
So the makers found college cafeteria as apt option to have the trailer launch. To add to the flavour, they had college benches on the stage and they served Samosa and Frooti's to the guest and media from the college canteen.
Farhan Akhtar and Ritesh Sidhwani, who are college friends, admitted that they were Fukras themselves... Even though they got admission in college, they were perpetually hanging outside college, in the cafeteria etc.
CHECK OUT: Farhan Akhtar's FUKREY trailer to be launched in college canteen
At the event, the audiences were first shown the recently launched animated jingle which explains and establishes the meaning and hence the film title, FUKREY
The trailer showed a thrilling mixture of unique characters played by the star cast Honey, Choocha, Lali, Zafar along with the deadly Bholi Panjaban.
This is for the first time Excel is going to the heartland of the country usually their films are very urban. Infact, Excel excels in films on friendship & bonding - DIL CHAHTA HAI, ROCK ON, ZNMD and now FUKREY is the latest entrant.
So go cheap with FUKREY on 14th June 2013!