December 31, 2013 12:02:53 PM IST By Abid, Glamsham Editorial
Apart from India and overseas theatrical run, the next important revenue source for filmmakers/producers is now the satellite rights.
A while back, if a maker could clinch a deal in the range of 5-10 crore it was considered to be a fortune, but the satellite rights are now getting bigger and bigger, and hit films of top stars manage to get anything from 35-50 crore (as per sources).
However, the mother of all satellite rights is all set to be clinched by none other than the numero-uno production house, Yash Raj Films. And no prizes for guessing that it is for the Vijay Krishna Acharya directed Aamir, Katrina, Abhishek and Uday starrer, DHOOM 3.
As per reliable trade sources, the satellite rights of DHOOM 3, which is likely to end up netting anything in excess of 250 crore (just from the Hindi version), are being negotiated for an unbelievable 70-75 crore, and one wouldn't be surprised if the deal is clinched at the upper limit (75 crore).
Well, YRF are a game changer for Bollywood, where the stakes are getting bigger and bigger. But no sweat, as it all augers well for the industry, where, the more the merrier!