When the brand decided to come to India, they found actress Kriti Sanon seemed to be the best choice. She is young, fresh and has a strong youth connect which were important aspects for the brand while considering their associate.
Kriti Sanon, who will next be seen in SINGH IS BLING, opposite Akshay Kumar was very happy to have received this opportunity. Kriti Sanon says, ''Rihanna is a style icon and we all know that. It is a great feeling that I got a chance to walk for the same brand.''