According to reports, Sajid Nadiadwala has come up with a ‘foolproof' plan to prevent online leak of his upcoming action-adventure DISHOOM starring John Abraham, Varun Dhawan, Jacqueline Fernandez, Saqib Saleem and Akshaye Khanna.
The danger of online piracy is spreading. Starting from UDTA PUNJAB, followed by SULTAN, GREAT GRAND MASTI (the worst affected), the recent Rajnikanth's KABALI, the voice for a an urgent need to bring in methods to protect new releases is echoing with a chorus.
It seems Sajid Nadiadwala has come up with an interesting solution. Instead of DVDs, movie submission to the CBFC will now be done through a DCP (Digital Cinema Package) –KDM (Key Delivery Message) format.
Producer Sajid Nadiadwala will lead the way in submitting his upcoming DISHOOM in this particular format.
A DCP or Digital Cinema Package is the digital equivalent of a film print, packaged on a hard-drive for playback on a Digital Cinema server system. A DCP usually arrives at a theatre on a hard-drive or USB flash drive, and is played off the theatre's Digital Cinema Server on basic verification through a Digital Cinema Projector.
A KDM (Key Delivery Message), on the other hand, is a special electronic key that contains a code to unlock an encrypted film.
According to reports, by this format once the movie is played, it will get automatically locked.
Normally, producers send their movies in DVD's to CBFC for submission.
This procedure of movie submission to CBFC is likely to be the pattern followed by Bollywood producers in future as reports of Sajid Nadiadwala pitching this to make it a rule in the Film Producers bodies and associations.