Cross promotions have become a huge trend in Bollywood.
Since the time AE DIL HAI MUSHKIL's teaser was digitally launched, we have been witnessing rave reviews and appreciation.
Certainly Aishwarya Rai Bachchan is looking beautiful in the film and the world is going gaga over her beauty. In fact Aishwarya Rai Bachchan ex Salman too praised her.
If this wasn't enough, dimpled beauty Preity Zinta was all in awe of Ash's beauty. She went on to micro blogging and wrote to his dear friend Abhishek Bachchan.
Preity zinta's post read, “Hey @juniorbachchan Happy Ganesh Chaturthi I'm watching the #Aedilhaimushkil promo in a loop & I think I have a girl crush on Ash #bachaao.
To which hubby Abhi has a quirky reply. Abhishek Bachchan replied, “@realpreityzinta Oye!!! Hands off Z! She's spoken for.”
Well, this surely shows how much Abhi loves Ash and doesn't shy away from PDA.
Reportedly, Aishwarya essays the role of a poet in AE DIL HAI MUSHKIL.
AE DIL HAI MUSHKIL marks the comeback of the filmmaker Karan Johar after four years and the film has, Ranbir Kapoor, Anushka Sharma and Fawad Khan in key roles.