Bollywood Trade News Network

Producer Anuradha Prasad of B.A.G Films Limited launched the music album of their forthcoming feature film ZINDAGGI ROCKS at a glittering event yesterday at Taj Lands End along with the cast and crew of the film.

The film scheduled to release in the end September, today witnessed the stunning performance by the 'Sen'-sational Sushmita where she entered with a bang to the tunes of 'Humko Choone Paas Aayiye' and pulled the heartthrob Shiney Ahuja on stage with her so that the duo could rule the show together. The guitar, that has been used throughout the film, was used for live performance by the damsel and the audiences just couldn't have enough of it. She looked gorgeous as usual and Shiney too had all the girls blushing and swooning over him.

The who's who of Mumbai glitterati were Present including Shah Rukh Khan, Govinda, Sachin Tedulkar with wife Anjali, Karisma Kapoor, Yukta Mukhi, Chief Minister Shri Vilashrao Deshmukh, Shri Uddhav Thakrey, Shri Kripa Shankar, Shri Mukesh Ambani with wife Neeta Ambani, Police Commissioner Mr. A N Roy, Director Madhur Bhandarkar, Sudhir Mishra, Satish Kaushik, Anupam Kher, Producer Manish Goswami, Juhi Parmar, Kulraj Randhava, Hussain, Samir Nair, Shailaja Kejriwal, Maya Alagh and Sunil Alagh, Mukesh Bhatt...

The film's mellifluous music is by Anu Malik and the extraordinary lyrics are by Mudassar Aziz and Syeed Quadri.

Anu Malik, who had previously composed music for hits like MAIN HOON NA and many more charts busting numbers, has come up with yet another gem this season. The tracks of the films are a heady mix of amorous, romantic and peppy numbers sung by talented playback singers like Sunidhi Chauhan, newcomer's Zubeen Garg, Tulsi Kumar, Javed Ali and Anushka Manchanda. 

ZINDAGGI ROCKS album comprises of Meri Dhoop Hai Tu, Humko Choone Pass Aayiye, Rabbi, Ek Din Fursat Ne, Hadh Ko Adab Ko and the title track 'Zindaggi Rocks' - You wanna do the Jig. 

The event witnessed three sensational song and dance performances by well known singers Zubeen Garg, Tulsi Kumar, Anushka Manchanda and Javed Ali, this music release could not be categorized as any other music release as it is all set to join the creative bandwagon with its new age sound and rocking style. A stunning audio-visual display too was on, which left the audience with no doubt as to the quality of this melodious album.

Expressing her views at the music launch, Ms. Anurradha Prasad, Producer, ZINDAGGI ROCKS and Managing Director B.A.G Films, said, 'Sushmita and Shiney looked wonderful on stage. Everyone seems to love the music, we tried to do something unusual and from the reactions here I am sure it's going to be a trend setter.' 

Commenting at the music launch event, Tanuja Chandra, Director, ZINDAGGI ROCKS said, 'From tonight begins the anxious journey of a director when a film starts to snip out of ones hands to become public property. I have a deep confidence in my film's music as well as the quality of its storytelling and it was very exciting for me to see the first glimmers of that in the audience reactions tonight'. 

ZINDAGGI ROCKS is the first Bollywood venture of B.A.G Films Ltd .The film is produced and presented by Anurradha Prasad and written and directed by Tanuja Chandra. The film is a love story between Dr. Suraj Rihan, (Shiney Ahuja) shy and workaholic and Kria (Sushmita Sen), a magnetic woman and a performer. Also featuring in the film are Kim Sharma, Moushimi Chatterjee, Ravi Gosain, Seema Biswas and child artist Julian. While Kim Sharma plays the role of a manager and friend of Sushmita, Moushimi will be seen in a double role.

Well, with a dazzling and elegant Sushmita Sen, talented and able Shiney Ahuja, a host of acting stalwarts, breathtaking visuals, mind blowing music, and an extremely unique storyline clubbed with the veteran production house B.A.G Films Ltd., the film is sure to 'rock' the cinema world and take it by storm when it hits the screen end September.