Watch out for RNBDJ it's next DDLJ in the making
December 6, 2008 7:06:34 PM IST
Joginder Tuteja, Bollywood Trade News Network
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If insiders from Yash Raj Films camp are to be believed, Aditya Chopra and Shah Rukh Khan have yet another DDLJ up their sleeves. They may be keeping a low profile on RNBDJ, especially in the aftermath of the terror attack, but the kind of subject they have in hand, the movie is bound to make waves by the time first weekend comes to a close.
Says an insider, 'RNBDJ is a relatively smaller film, both in grandiose and duration, when compared to films directed by Aditya Chopra or Yash Chopra. However, the film's strength is its subject and script which is going to please everyone. Ladies especially would fall totally for RNBDJ which has a great feel good quotient to it.'
But why a low profile so far?
'YRF has traditionally kept their films low profile. And same was in the case of CHAK DE INDIA too which has been their biggest grosser in the current times. They want audience to explore the film and trust me when I say that the film would invite audiences in hordes', says the insider confidently.
Does it mean a repeat audience is in the offering?
'Pretty much so', says a trade expert who has a fair idea about where the film is headed towards, 'RNBDJ's budget has been set in a medium range but if there is a film that comes with a potential of breaking OM SHANTI OM record of 80 crores odd, it is RNBDJ. It's a matter of the film taking a very good, if not exceptional, opening this weekend. Once that happens, I am sure there is no stopping the film from crossing the 100 crores net mark just from India. The vibes are that great.'
Well, we are waiting to see that happen, especially after SINGH IS KINNG and GOLMAAL RETURNS being the last money spinners that Bollywood witnessed!
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