clear clear
clear clear clear clear clear
clear
  
Movies
   Scoops & News

Salman Khan to endorse Mountain Dew



December 31, 2010 05:12:49 PM IST
Sreya Basu, IBNS, Glamsham Editorial
Send to Friend

PepsiCo India, a leading food and beverage company, on Thursday announced it has appointed Bollywood superstar Salman Khan as the brand ambassador for its popular drink Mountain Dew.

This is the first time that a brand ambassador has been appointed for Mountain Dew, which is a fastest growing brand within the Carbonated Soft Drinks category in India for last three years, claimed the company.

view SALMAN KHAN picture gallery

view SALMAN KHAN picture gallery


Speaking about the association, Deepika Warrier, Marketing Director, Pepsico Beverages said, "Mountain Dew is strongly anchored in the relevant consumer insight of 'Darr Ke Aage Jeet Hai'. Salman Khan embodies this philosophy and he has strong national appeal. We look forward to the partnership and are confident that it will be mutually rewarding."

"I love the high-action imagery of Mountain Dew and more importantly the fact that it's not mindless action but there is a message at its core 'Daar Ke Aage Jeet Hai'. I have spent time with the Mountain Dew team and I eagerly look forward to working with them," said Salman Khan.



 
  

More related news


- Salman Khan's HERO starring Sooraj Pancholi & Athiya Shetty release date announced - News
- Sylvester Stallone to Salman Khan: We should do an action film together - News
- Salman Khan to Varun Dhawan: Happy Shuddhi - News
- Must Watch: Salman Khan-Sonakshi Sinha's 'shotgun' dubsmash video - News
- 8 times when Salman Khan was ahead of Shah Rukh Khan - News
- Salman Khan: Want to become the brand ambassador of India - News
- What reminded Salman Khan of Katrina Kaif? - News
- Salman Khan: I owe everyone who stood by me - News
- Salman's BAJRANGI BHAIJAAN unlikely to release on Eid! - News
- Salman Khan speaks up after getting bail - News
- Probable reasons why Katrina Kaif stayed away from Salman Khan during his verdict - News
- Deepika Padukone: I'll personally tell Salman what I felt about the verdict - News
- Swara Bhaskar: I hope the court understands & allows Salman Khan's films which are on floor right now to be shot - News
- Salman Khan's hit-and-run case verdict: 7 ways the industry will be affected - News
- Bollywood reacts to Salman Khan's hit-and-run case verdict - News

 

 News Archives


   Comments

clear
clear
clear
Movie Reviews
clear
  Hot Gallery
B-town Babes Stun In One-Shoulder Dress
B-town Babes Stun In One-Shoulder Dress
Bollywood babes' hot & sexy off-shoulders
Bollywood babes' hot & sexy off-shoulders
Bollywood actresses pretty in pink!
Bollywood actresses pretty in pink!
Bollywood Babes' Oops Moment
Bollywood Babes' Oops Moment
more...
clear
clear
clear
clear

Tags

Sofia Hayat Nawazuddin Siddiqui Vinitha Menon Shahid Kapoor Evelyn Sharma Ileana D'Cruz Rakul Preet Singh Kangana Ranaut Sara Loren Manish Paul Neha Sharma Sandeepa Dhar Gauahar khan Kavita Verma Vaani Kapoor Complete List
clear
clear

A Fifth Quarter Infomedia Pvt. Ltd. site.