clear clear
clear clear clear clear clear
clear
  
Movies
   Scoops & News

Sudhir Mishra: Huge releases have ended the jubilees!



March 14, 2011 12:32:39 PM IST
Abid, Glamsham Editorial
Send to Friend

For a long long time in Bollywood (till the multiplexes arrived) the parameter for the success of a film was Platinum, Golden or even Silver jubilee. Later on, it became 100 days and finally 50-day too was considered as a significant success. But then it changed dramatically and all boiled down to a huge initial weekend and a reasonably good second weekend.

However as the things stand today, at a single multiplex 28-30 shows on many screens daily has become the order of the day and a huge initial is all that it takes for a reasonably budgeted (say 20-25 crore) film to be declared a hit and vice-versa!

SUDHIR MISHRA

SUDHIR MISHRA


To understand the phenomenon and the shift from the now redundant attrition theory we decided to get the views of the renowned filmmaker Sudhir Mishra. And he says, "Previously there used to be a limited number of prints. But now due to piracy threat makers go in for a huge number of prints. It is for this reason that films do not get to a jubilee mark. "He went on to add, "Taking the case of my own YEH SAALI ZINDAGI, we released it with 532 prints!"

Well, we couldn't agree more Sudhir ji and the day is not far when just the first weekend itself will decide the fate of a film!



 
  

More related news


- Sudhir Mishra: To claim something totally original would be foolish - News
- Sudhir Mishra: Sometimes humour is used to humiliate women - News
- Why Ad agencies are refusing association with Sudhir Mishra's INKAAR? - News
- Sudhir Mishra urges audience to shun vulgarity! - News
- Sudhir Mishra miffed with Guy Ritchie comparisons? - News
- Sudhir Mishra fires film makers - News
- Sudhir Mishra: TERA KYA HOGA JOHNY has an insider's point of view - News

 

 News Archives


   Comments

Movie Reviews
  Hot Gallery
Babe Of The Day
Babe Of The Day
Super-cute photos from Arpita Khan's 2nd Wedding Reception
Super-cute photos from Arpita Khan's 2nd Wedding Reception
Red hot below the belt
Red hot below the belt
Priyanka Chopra's ultra-glamorous photos!
Priyanka Chopra's ultra-glamorous photos!
more...

Tags

Emraan Hashmi Kashish Singh Priya Banerjee Taapsee Pannu Bruna Abdulah Pooja Batra Rakul Preet Singh Minissha Lamba Daisy Bopanna Dia Mirza Shilpa Shetty Rhea Chakraborty Ali Fazal Mannara Richa Chadda Complete List

A Fifth Quarter Infomedia Pvt. Ltd. site.