Advertisement

Switzerland is Indians’ top snow holiday choice

Advertisement

New Delhi, Oct 22 (IANSlife) What are the preferences and habits of snow holiday goers in India? A recent study says Switzerland is the top destination choice for Indians with 59 per cent wanting to enjoy the Swiss snow experience.

The Club Med survey shows that snow holiday goers from India prefer a European snow vacation as compared to staying in the region. About 96 per cent of travellers from India are looking to plan a European snow holiday in the next three years.

The all-inclusive operator and global snow holiday leader, in their Asia-Pacific (APAC) Snow Brand Study 2019, has also said that Indian travellers are getting more diverse, adventurous, experimental and are increasingly looking at snow holidays.

Advertisement

The study shows other interesting travel patterns of Indians. Some include:

1. India enjoy snow sports the most in Asia-Pacific

Advertisement

Snowboarding and skiing in India are fairly popular winter sports; Saint-Moritz Roi Soleil in Switzerland, Cervinia in Italy and Les Deux Alpes in France are few destinations that attracts skiers of all cadre. The survey revealed that snow holiday goers from India are serious about snow sports, with India holding the highest percentage (75 per cent) of snow holiday vacationers in APAC that enjoy skiing and snowboarding.

2. Indians love to take recommendations

Advertisement

Friends and relatives have been identified as organic image formation agents and word-of-mouth information is one of the most relied upon sources for destination selection. The study indicates that India has the highest number of travellers at 55 per cent who are influenced by friends’ and family’s recommendations when deciding on a snow holiday destination.

3. Family first for Indians

When it comes to travelling, Indians are the most family-oriented globally and select destinations that offer fun activities for all age groups. The preference leans towards exploring new destinations as a group or with family and not as much as a solo traveller. As per the study, 27 per cent of Indian snow holiday goers prefer travelling with a larger family circle comprising of three generations, much higher than the Asia-Pacific average of 18 per cent.

–IANS

sj/dpb/pgh/

Advertisement

RELATED POSTS

Advertisement

UPDATES

'Baahubali 2' dubbed in Russian, finds favour on Russian TV

New Delhi, May 29 (IANS) The Russian Embassy on its verified Twitter account has confirmed that the 2017 blockbuster "Baahubali 2: The Conclusion" has...

Rishi Kapoor trained Neetu 'well' in scrabble: Riddhima

Mumbai, May 28 (IANS) Riddhima Kapoor Sahni has been spending a lot of time with her mother Neetu Kapoor ever since she arrived in...

How 'Pad Man' Akshay 'irked' wife Twinkle on Menstrual Hygiene Day

Mumbai, May 28 (IANS) Akshay Kumar and Twinkle Khanna found an innovative way to advertise the benefits of menstrual hygiene on Menstrual Hygiene Day...

From BJP to Gujjars to Sikhs, why has 'Paatal Lok' angered so many? (Lead, correcting name of show)

New Delhi, May 28 (IANS) The BJP may not have officially criticised the move of using its Uttar Pradesh MLA Nandkishore Gurjar's picture without...

Hollywood stars demand justice for George Floyd

Los Angeles, May 28 (IANS) Hollywood stars, including Justin Bieber, Anne Hathaway, John Boyega and Viola Davis, are outraged over the death of George...
Advertisement
Advertisement