After playing a carefree brat in MERE DAD KI MARUTI and a sensible coach in HAWAA HAWAAI, Saqib Saleem has now been signed to play ‘Montu’, who speaks his mind!
|SAQIB SALEEM IN STREPSILS’ #ABMONTUBOLEGA CAMPAIGN|
Well the actor has been roped in as the face of Strepsils, a global leader in consumer health and hygiene, RB (formerly called Reckitt Benckiser). The brand has come up with a new campaign ”Ab Montu Bolega”, which aims to increase its relevance for day-to-day expression with a healthy voice.
The campaign is digital at heart and resides on an exclusive online platform abmontubolega.com. The protagonist of the campaign – Montu, played by Saqib, is a boy next door who has inhibitions to express himself on various occasions in front of his family, friends and colleagues. The campaign captures his journey through various interesting situations in his life where Strepsils provides him with a healthy voice and courage to speak up on issues which matter the most to the youth today.
Montu finally speaks up! Watch the video here: