The Akshay Kumar and Bhumi Pednekar starrer TOILET: EK PREM KATHA is making waves nationally and internationally. In just four days of it's release the film has raked over Rs. 100 crores at the worldwide box office and continues to grow strong in all territories and still going strong. Indeed Akshay has hit the bulls’ eye.
TOILET: EK PREM KATHA tackles the fundamental need to provide households across the nation with a functioning toilet in a bid to reduce open defecation in public areas, which is intricately linked to issues such as women safety – open defecation is also a factor in 50% of the rape cases in India. The film’s focus on women’s safety, basic dignity and privacy forms the basis of the love story between Keshav (Akshay Kumar) and Jaya (Bhumi Pednekar), whose love transcends across barriers of tradition, yet is challenged by the most unexpected hurdle, a toilet.
TOILET: EK PREM KATHA is directed by Shree Narayan Singh co-produced by dream team Neeraj Pandey and Akshay Kumar himself. The ensemble of cast is led by Akshay Kumar, who is joined by Bhumi Pednekar Anupam Kher to condense a star-studded cast.
A revolution in the making, TOILET: EK PREM KATHA uses humour to educate the world and bring to light the issues surrounding sanitation and women safety in India. Spurred on by the incredible ‘Swachh Bharat Abhiyaan initiative (Clean India Movement), the film is the world’s first feature focused on the open-defecation crisis, touching a chord with audiences across continents.