Learn more to earn or win more. That's the new mantra of Kaun Banega Crorepati that will reappear on Sony TV on 6th September 2013 at 8.30 pm in its latest and probably the last avatar as 'Kaun Banega Maha Crorepati' in a reformed and revised fast paced format and with a dazzling brand new production design.
You must keep learning since if you stop learning, you stop winning and earning your millions. If you follow this mantra, you can win Rs.7 crores or 'Sapt Koti Mahadhani' at KBMC that is all set to embark on a comparatively shorter 13 episode run.
This message is not only for the participants of the show; Big B follows it too and is the living example of how well the mantra works. He is constantly learning something or the other and earning his millions. Siddhartha Basu, the head honcho of Big Synergy Media Ltd. that produces the show in various Indian languages, also confirmed this.
Basu said that the presence of Big B as the show's celebrity anchor made a lot of difference since he is always eager to learn and discover new ways to present it and is relentlessly improvising and growing in the job.
So what is it that Mahanayak, Padmshri, Padmvibhushan, and Millennium Star Shri Amitabh Bachchan will like to learn now at this stage of his life and career? He wants to learn how to frame and ask questions like a journalist.
He said this while replying to a question by a media person. Their extraordinary talent to come up with questions that take people like him by surprise amazes him. His family once wanted him to become a journalist but that was an old story he said.
And of course, the Mahanayak of the Millennium was hardly serious about the answer.
You don't make millions by simply being a journalist. An ebullient young media guy known for the funny ways of asking bizarre and unusual questions put it succinctly when he mentioned about the hours and hours of long wait in front of Jalsa and Prateeksha to get a few news bytes from the KBC star. Big B certainly will not like to be in his worn-out shoes and will rather be inside Jalsa than outside on the footpath next to it (Rajesh Kumar Singh is Editorial Consultant for Festivals and Markets for BollywoodTrade.com. He is a filmmaker, critic and market analyst)