Bollywood action hero with a heart of gold, Suniel Shetty launched Active Fitness with Salman Khan then Acting Adda with Ajay Devgn and TVC with Amitabh Bachchan, the actor has roped in the famous television actress Mouni Roy for India's 1st Service on Tata Sky dedicated to Beauty, Fashion & Lifestyle.
An initiative of Suniel Shetty’s FTC – FTC Beauty Studio is in association with Direct-to-home (DTH) service provider Tata Sky. The 24×7 beauty channel will carry content around hair styling, make-up, fashion, and skin-care featuring celebrity artists. Some of the hair and make-up artists to be featured on the channel include Bharat & Dorris, Ambika Pillai, Subhash Singh, Shan Mu, Aalim Hakeem, Anju Modi, along with designers like Tarun Tahiliani, Kavita Bhartiya, Payal Jain and skin care experts such as Dr Swati Maheshwari. The service also has of a pool of social media talents such as Shruti Anand, Noorin Sha, and Hesha Cheema.
“For me beauty & makeup could be something as basic as a lip balm and kajal but every woman has her own style and little bit of grooming is always welcome especially if it is from the comforts of our homes. F The Couch Beauty Studio and Tata Sky have facilitated exactly that!” said Mouni.
“After Fitness & Acting Adda, FTC really looks forward to yet another association with Tata Sky for Beauty Studio. It is definitely a service which every household in the country will appreciate and deem useful,” said Suniel Shetty
With a total of 1.5 to 2 hours of fresh content daily, the channel will have distinct weekday and weekend programming. Weekday programmes include tutorials on hair and make-up, fashion trend shows and a show on DIY (do it yourself) skin-care. On the weekends, the channel will have shows with celebrity artists sharing their tips and hacks on hair and beauty.
A unique addition to this service is that of the Kids Special segment that gives tips & updates on hair style and fashion trends. The service will include a Sunday special vignette ‘Zindagi Khoobsurat Hai’ and show ‘Saas, Bahu Aur Beauty’ giving subscribers a glimpse into the day-to-day lives of TV celebrities.
Akshay Vatsa, co-founder & CEO of FTC Talent Media & Entertainment Pvt Ltd, said, “Our vision at FTC has always been to create innovative content and provide our users a convenient access to our offerings. Extending this thought, we are happy to launch FTC Beauty Studio with Tata Sky Beauty to help the audience learn and empower themselves to create their own Beauty recipe, with the best in class experts from the field of Fashion and Beauty.”