Bollywood has given us various versions of DEVDAS. But we never had a version made with a female Devdas. But thanks to TV czarina Ekta Kapoor, we will be having this unusual idea turned into a digital web series.
The digital series, titled DevDD will have a female protagonist with rock solid convictions and attitude. The producer has roped in director Ken Ghosh to helm the series that promises to present the story in a never-seen-before manner.
The series is a female version of Devdas set in modern times. It traces the story of young and rebellious Devika, and her journey through life with love, passion, heartbreak, sex, self-destruction and redemption. DevDD is set to break all stereotypes owing to its bold storyline.
Talking about the collaboration with Ekta Kapoor, Ken Ghosh shared, “Ekta is the czarina of disruptive content and who better than her to take the digital world by storm! DevDD challenges the notion of a 'heroine' and what a 'good girl' is, and has fun while doing it.
The show will be telecasted on ALT Balaji app. The app which is all set to be launched in 2017, marks Ekta Kapoor’s foray into the digital domain. ALT Balaji app will showcase exclusive, original and never-seen before content.