Ranveer Singh comes home to Siyaram’s

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Actor Ranveer Singh has been roped in to endorse menswear fashion brand Siyarams, which has a legacy of 40 years.

The association of Siyaram Silk Mills Limited and Ranveer Singh, known for his edgy sense of style, comes at a time when the brand is growing rapidly and evolving to make its presence felt in the textile industry.

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Ranveer said in a statement: "I've grown up watching the Siyaram's ads so to have been chosen as the ambassador of the brand is a quite nostalgic moment for me… I'm really excited that I am a part of the Siyaram family. I have always envisioned it as a brand that inspires people."

The actor said the brand's fabrics are "innovative, have unique designs and high quality which enable an exceptional fit".

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According to Ramesh Poddar, Chief Managing Director, Siyaram's, Ranveer has been roped in "given his sheer popularity across demographics" and because "he is a style and youth icon". 

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