Saif Ali Khan will host a first of its kind event the South Africa India Film and Television Awards (SAIFTA) organized by Celebrity Locker at Durban, South Africa. The event will take place on September 6, 2013, with a host of South African and Indian dignitaries attending it. This was announced in an exclusive curtain raiser ceremony at a suburban Mumbai hotel in the presence of Bollywood stars, filmmakers, and the media. SAIFTA is an annual event and a kind of cultural exchange between the Indian and South African entertainment industry. It will reward outstanding performers from both the countries.
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Waheeda Rehman, John Abraham, Manoj Bajpai, Sanjay Gupta, Suniel Shetty, Apoorva Lakhia, Apurva and Shilpa Agnihotri, Mukesh Bhatt, Sadha Naidoo, Board Chairperson, Tourism KwaZulu-Natal, Neliswe Dlamini, Project Manager DEDT, and Kedhar Gawde, Director Celebrity Locker, attended the curtain raiser press conference.
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Celebrity Locker, the Mumbai-based events company is jointly organizing it with the Province of KwaZulu-Natal Department of Economic Development and Tourism of Durban.
(Rajesh Kumar Singh is Editorial Consultant for Festivals and Markets for BollywoodTrade.com. He is a filmmaker, critic and market analyst)