Following its successful entry into the domestic distribution business with films like Guru, Black Friday, Bheja Fry and more recently Spider-Man 3, Adlabs has announced the worldwide release of Anubhav Sinha's CASH on July 13 .
CASH is a high octane heist thriller set in Cape Town, South Africa and features top stars like Ajay Devgan, Suneil Shetty, Esha Deol, Dia Mirza, Zayed Khan, Shamita Shetty and Riteish Deshmukh in pivotal roles.
CASH is about an ace con artist, played by Ajay Devgan who hires a set of top notch robbers ( Esha Deol, Zayed Khan, Dia Mirza and Riteish Deshmukh) to steal a set of priceless diamonds in South Africa. The group also faces a threat from underworld don Suniel Shetty who is after the same diamonds and Head of Security Shamita Shetty. How these three groups manage to thwart each other forms the rest of the story and makes it a nonstop adventure caper!
CASH is one of the first films to be shot exclusively in the breathtaking locales of Cape Town in South Africa . Looking at the trendy and stylish promos which are already making waves in Cinema Halls, audiences can expect never seen before action packed sequences like sky diving, kite surfing, skate boarding and fight scenes in the film.
Director Anubhav Sinha's last film "DUS" generated rave reviews for its action sequences, cinematography and fabulous music. CASH is expected to further Anubhav's brand of sophisticated film making. Says the Director, "CASH is the first ever comic thriller of a film?I'm sure it will appeal to our audiences."
Says Sunir Kheterpal, COO ? Adlabs Films Distribution, "We are extremely happy with the way CASH has turned up and are fully geared to give a wide release to one of this year's most anticipated films. Adlabs shall be extensively leveraging Group's presence across other distribution platforms in order to build highly effective marketing campaign as well as to facilitate optimal exploitation of distribution rights of CASH."
Adlabs is gradually building a strong pipeline of releases in the current year. CASH will be followed by Willard Carol's Marigold, Priyadarshan's " Dhol", Indra Kumar's "Dhamaal" and Mudassar Aziz's " Dulha Mil Gaya