Gauri Khan's new design is earthy yet regal
While personifying purity and freshness, Pride of Cows collaborates with the multi-talented designer Gauri Khan to co-create an exquisite limited edition bottle for their 7th Year Anniversary celebration. Nature’s serene yet enticing beauty inspires Gauri Khan to put this unique design together; the bottle brings in some hues of gold, white and black which abstractly depicts the essence of the brand.
Weaving innovation into an abstract design, Gauri Khan beautifully wraps the golden pyramid into this exquisite design. Through this design label, Gauri Khan illustrates a quintessential blend of luxury and style. The limited edition bottle is a sign of elegance with newer silhouettes, which perfectly relates to the brand’s philosophy.
Expressing her excitement, Gauri Khan said, “Design comes with creativity and this was one of those times where I did not have to look for inspiration to wrap this white gold stunningly. It was a wonderful experience to design the Pride of Cows limited edition bottle. I am thrilled to be a part of their 7th anniversary celebration.”
Speaking on the collaboration, Akshali Shah, Sr. Vice President, Strategy – Sales and Marketing, Parag Milk Foods Ltd said, “With an idea of creating a design that mirrors our Pride of Cows strategy of providing premium milk to consumers who believe in leading a high quality life. We believe this collaboration with Gauri Khan is a perfect match. We have always been committed to satiating our consumers with finer and innovative products and are delighted to involve them in our 7th year anniversary celebration.”
She also shared this video on her social media which gives her fans an insight into the thought behind the design.
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While designing the limited edition of @prideofcowsindia , I have kept few design elements in mind, the freshness and purity of the brand and serene nature yet enticing beauty of meadows. The essence of the brand is depicted with the hues of gold, black and white. #gaurikhandesigns #designing#prideofcows#prideofcowsanniversaryedition
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