With touching the once impossible figure of 1000 croes, S.S. Rajamouli’s epic extravaganza has given some lessons. Limiting BAAHUBALI to just a blockbuster will be a mistake. Here are the lessons learnt from this historic Indian blockbuster starring Prabhas, Rana Duggabatti, Anushka Shetty, Sathyaraj, Ramya and Naseer in pivotal roles.
There is no Tollywood, Kollywood or Bollywood for an entertainer
BAAHUBALI made in Telugu, Tamil and dubbed in Hindi proved that language is no bar when it comes to tell good entertaining stories based on Indian ethos and traditional beliefs.
Market for epics based on Indian history/mythology is not dead:
We started with RAJA HARISCHANDRA in 1913 and even after 100 years of our cinema, the love for epics, grandiosity, history/mythology in Indian cinegoer genes is still alive. We have grown as a nation, as an audience but the basic human tendency to get awed by palace, kings, horses, battles since childhood is still intact. S.S. Rajamouli has very expertly exploited this basic human psychology into his fictional adventure that has worked in all fronts marvelously.
A chartbuster is essential for a true blockbuster:
S.S. Rajamouli’s BAAHUBALI is a modern day epic in true sense but the films music though not bad but is not up to the movie’s standards and doesn’t has a single chartbuster. Yes India’s historic epics like MUGHAL–E-AZAM had unforgettable haunting melodies but BAAHUBALI has dismissed this norm successfully.
No need to shout on roof top to promote your product:
Top billed Khans, every A – Lister does this. Reality shows, social media, appearing in malls, boarding trains going all out. Stepping out at every happening public place to create maximum buzz, without following this rule, BAAHUBALI gave a thunderous record breaking opening only to better it day by day. The audience had already decided to watch the film and nobody can change the audience mind.
21 Feb 2019 12:12:17
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