PUSH SCOOTER: Riding on the digital lane
Narsingh Rajput the man behind the production of features like RAMA RAMA KYA HAI DRAMAAA, TOM, DICK, AND HARRY etc who is debuting as a helmer in the short film PUSH SCOOTER is overwhelmed by the response on the internet.
Produced by his banner N R Media & Services, PUSH SCOOTER starring Kirti Chandela and Varin Roopani is a ride that ends on a surprisingly mysterious note. With over 1 million views, within a month, without having any popular faces, Narsingh Rajput is thrilled with the prospects of cinema at the digital medium and is all set to release the Malayalam short GORGEOUS soon, speaking on the shift from feature to digital, Narsingh Rajput says, “On digital the response (footfalls) is instant, it requires the same level of commitment and at times to tell a story in short period of time is more challenging, in a mainstream feature, a star is needed and it requires more patience, if you don’t have a star then the script (content) should be powerful enough to hold the audience in those 2+ hours, but in both case feature or digital/short, a good content is a key for success”.
“Though the aura of the big screen is more alluring, the opportunities to experiment and explore on digital/short platforms is equally fascinating, I am working on couple of scripts on the short/digital format and hopefully would start churning content on our digital platforms on regular basis”. He adds.
When quipped on the probabilities on returning to mainstream feature, Narsingh Rajput says, “ In my opinion, every digital/short filmmaker desires to churn a full length feature, nowadays, known names like Anurag Kashyap, Imtiaz Ali are making/made short movies, even the immortal legends like Satyajit Ray had made short films, we are trying our best with PUSH SCOOTER in this medium, as far as feature is concerned, there are plans but a feature requires more time and patience, right now we want to ride on the digital lane with our PUSH SCOOTER”.