This Bollywood superhero has beefed up his stakes

August 8, 2017 3:19:20 PM IST
By Glamsham Editorial
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He is the lovable super hero of Bollywood, and we hear the hunk has beefed up his stakes in the market. Find out here.

We are talking about the Bollywood Greek god in looks and best body dancer Hrithik Roshan who is preparing for his upcoming 4th franchise of KRRISH – KRRISH 4 to be directed by his father Rakesh Roshan. 


It is learnt that Hrithik Roshan has recently inked a Rs 100 crore deal to be the brand ambassador of the health and wellness startup Cure.Fit. The deal is considered to be one of the largest endorsements in its sector.

Reports suggest that Hrithik Roshan will have a five-year association with the company and the amount paid to him also includes his equity stake in the company in lieu of cash investment, promotions and royalty from his personal brand HRX's specialized workout plan. This workout plan will be introduced across Cult Fitness centers operated by the company.

Mukesh Bansal, co-founder of Cure.Fit, said that Hrithik Roshan's association with the start-up will be multi-fold. He assured that they will soon launch the do-it-yourself format for HRX workout.


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