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Prabhas’ ‘Radhe Shyam’ set for big pre-release event

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Prabhas’ upcoming romantic drama ‘Radhe Shyam’ is gearing up for its theatrical release on January 14. With only a couple of weeks left for the release, the makers are planning a grand pre-release event.

The makers of ‘Radhe Shyam’ have planned for the pre-release event on December 23, at Hyderabad’s Ramoji Film City. ‘Radhe Shyam’s theatrical trailer will also be out on the same day, midway through the event with several bigwigs.

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Helmed by Radha Krishna Kumar, Prabhas plays a palmist in the movie, as he was introduced with a promo a few weeks ago. Pooja Hegde, on the other hand, is playing a glam role.

Bollywood actress Bhagyashree will be seen as Prabhas’ mother in ‘Radhe Shyam’, which is billed as an epic love story.

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Up until now, ‘Radhe Shyam’s promotions were largely confined to lyrical videos and promos. With the lavish pre-release event, the makers are aiming to build the hype around the movie.

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